Alchemer + Maxna

Alchemer + Maxna: Survey Fraud Detection Setup

Alchemer (formerly SurveyGizmo) is a common agency workhorse. Maxna sits upstream so Alchemer responses are already integrity-filtered.

Other platforms score the respondent. Maxna scores the respondent and the response.

Device IDs, bots, VPNs, and duplicates are necessary. They are not enough. A real device can still paste ChatGPT into every open-end. Maxna's proprietary AI grades what people type - so sample integrity is both who they are and what they say.

Respondent quality

Where most tools stop

  • Device fingerprinting and environment risk
  • Bots, scripts, and click farms
  • VPN / proxy and geo mismatch
  • Duplicates and professional respondents

Response quality

Maxna's proprietary AI layer

  • AI-written and synthetic open-ends
  • Low-effort and copy-paste answers
  • Cross-question consistency
  • Open-end scoring before the complete is paid

Use for panel or email sample currently landing on an Alchemer share link.

Setup

How to add Maxna to Alchemer

Redirect is the default. API is available when you create surveys programmatically. Status 11 = pass, 22 = fail in the browser.

1. Create Maxna survey + pick a tier

Lumen if you only need the outer shell; Cadence if Alchemer open-ends matter.

2. Capture the panel ID

Set aliases for PID / rid / trans_id so Alchemer Hidden Values can store the same ID.

3. Qualified URL is the Alchemer campaign link

Append PID={trans_id} (or your Hidden Value name). Only Maxna passes ever hit Alchemer.

4. Reject URL returns to the supplier

status=22 with the same ID. Alchemer never stores the fraud attempt.

5. Distribute the Maxna URL

https://YOUR_SLUG.maxna.ai/mainsurvey/SURVEY_ID?PID=...

Inbound

https://YOUR_SLUG.maxna.ai/mainsurvey/SURVEY_ID?PID=ABC123

Pass

https://YOUR-DOMAIN.com/complete?PID={trans_id}&status=11

Fail

https://YOUR-DOMAIN.com/complete?PID={trans_id}&status=22

Troubleshooting

When the hop misbehaves

Hidden Value blank

Alchemer merge name must match the query parameter on the qualified URL.

FAQ

Alchemer questions

Can we keep Alchemer’s own quality questions?

Yes. They are residual. Maxna should remain the fraud gate so you are not paying for Alchemer responses you will delete.

We’ll wire Alchemer with you.

Most teams go live on redirect in hours, then turn on response-quality AI for verbatim-critical work.

Talk to us